Gnu

Jamie Anderson continues to set the bar high for herself, and in the process she has redefined what is possible for the world’s best female snowboarders. She is a pro, in every sense of the word, and the Pro Choice is her choice for big days chasing big dreams. The C3 camber dominant contour, asymmetry and Magne-Traction® ensure pop and stability. Our most premium materials, construction and eco-sublimated art by Sarah King add up to a board that is as pro-earth as it is pro-performance.

Gnu has never subscribed to the “shrink it and pink it” technique when it comes to women’s product design. The Whip is the opposite of shrinking and pinking, it is designed for hard carving, line charging, and powerful progression. For ladies who want more from their board, can’t ride a skinny smaller version of the men’s models, and want to whip their board around the whole mountain without any restrictions. The Whip is the exciting result of advanced geometries developed over 25 years by women, for women.

Art by Corinne Weidmann @iunatinta

• Unreal cambered directional freeride fantasy
• All mountain slope tool for cracking the whip on any conditions
• Everything is better... with Whip!

SPECIAL RELEASE!

Gnu and Airblaster have always felt like kindred creative wild spirits from neighboring villages. It’s only natural that they hook up on the sly once in a while. This year’s Special Edition “Air Gremlin” is quite a magical trophy. An all over pterodactyl print on magenta that screams of good times and matching ninja suits on Gnu’s Gremlin all terrain powder stash sniffing, mega trench carving, side hit air blasting never say never resort ripper. This board is guaranteed lift your resort shred psychophysical experience to levels achievable only with prehistoric oxygen levels. #staywild in the liftline, on the chair, in the bumps, in the beer garden, and everywhere else you bring this purple miracle wild child.

Strap in and fire up your imagination and let intuitive easy riding asymmetric geometries, ultra grippy serrated edge control technology and lightweight environmentally friendly construction take your mountain exploration to new heights. Designed and handbuilt by shred parents to make radical progression fast, easy and fun.

• Fun, fun, fun, easy riding freestyler 
• Built to rip everything at your local resort 
• Progression enhancing, fatigue reducing asymmetry

The GNU Ladies Choice Asym C2 Snowboard is the brainchild of creative mountain mind, Jamie Anderson. Combining several seasons of refined design, a premium eco-friendly construction, and fresh artwork done up by Sarah King, this board is a foolproof choice for riders that want an aggressive all-mountain freestyle weapon that thrives both in and out of the park. Designed with an asymmetrical shape and core profile, the GNU Ladies Choice Asym C2 Snowboard loves to rail heelside turns and ignite the chairlift with saucy methods down the pro-line.

The Ladies Choice celebrates 10 years of design and partnership with Jamie Anderson. Her balance between progression and playfulness is reflected in the progressive asym technology, perfectly tuned for freestyle flow. Bringing Jamie’s eco-minded sensibility to our construction materials and process, the Ladies Choice is built with a clear nylon topsheet made from bio beans that shows through to the sustainably harvested FSC certified wood core. Eco sublimated graphics by Sarah King make the 10 year anniversary of the Ladies Choice an all mountain freestyle work of art. Ride the Ladies Choice and channel some JA magic!

Designed by father/son duo Temple and Cannon Cummins, the GNU Banked Country C3 Snowboard is a do-it-all resort ripper for advanced riders chasing their next adrenaline rush. It's got a big, floaty nose, powerful construction, and directional progressive Magne-Traction technology designed to put extra bite in the tail of directional boards. Featuring a redesigned tail shape for easier switch riding, this everyday crusher is ready for action.

The GNU Essential Service Snowboard is a no brainer for all mountain riders seeking out the lesser known stashes of their local resort. The C2 Hybrid profile blends rocker and camber so you can rip everything from fresh cord to deep pow, while Magne-Traction serrated edges allow you to slice your line like a medium-rare filet mignon no matter how firm the snow. To top things off, a portion of all proceeds goes directly to @theserviceboard to mentor kids and create awesome outdoor experiences, much like the ones you'll get from this awesome snowboard.

Let's face it, you don't get cupcakes for the dry, crumbly, cake, it's all about that generous helping of sweet, decadent frosting on top. The GNU Frosting C2 Snowboard brings the same indulgence to all mountain riding, combining a directional shape with a versatile C2 camber profile and an approachable flex. It's the perfect all mountain board for riders gaining confidence and exploring new terrain every time they head to the hill.